You do not need a complete knowledge base to start. This is the useful minimum.
Steps
- Must. Account, verified email, Brand profile (name, description, tone, at least one product, one objective).
- Should. Knowledge: Products (one real item), Brand voice (a few sentences), Audience (who you sell to).
- Then. One connection. Start Autopilot from Calendar, or one campaign. Watch Approvals for a week before you turn auto-approve on.
- Later. FAQs, policies, proof, competitors, updates. Add them when you have the facts, not to fill empty boxes.